Breguet unveils a loftier flagship boutique at Marina Bay Sands
Give a storied watch brand a new space and they'll transform it into a luxe concept store to tempt horophiles and the general public. Installed at the retail haven that is Marina Bay Sands, Breguet has unveiled a new flagship store that relocated from its former locale to a sprawling space measuring 1,442 square feet within the integrated complex. Fronted by full-length glass fixtures that allow an unhindered view into its well-appointed interior, the boutique echoes a timeless and sophisticated architecture not unlike the classic timepieces Breguet is celebrated for.
Stately touches in the form of fine walnut-toned wood furniture add an extra layer of serene luxury, where clients are able to peruse the watches at their leisure. And as a nod to the art of watchmaking, a decorated ceiling centre takes the form of the Breguet Reine de Naples' iconic elliptical dial — enhanced by a ring of hidden lights — while additional haute horlogerie elements such as the house's famed Clous de Paris engine-turning is engraved onto display glass walls interspersed within the store.
Additionally, the boutique features a working guillochage machine hailing from 1905, tucked in a permanent nook for the curious to have a look-see and try their hand at etching the guilloché pattern made legendary by Breguet. As one of two stores in the entire South East Asian region, this is a retail experience not to be missed.
The Breguet store is located at The Shoppes at Marina Bay Sands, Level B2-236.