Bell & Ross to debut the new BR-X1 Skeleton Tourbillon Sapphire exclusively online
2018 BaselWorld news
Bell & Ross is synonymous with bold creativity and cool vintage-industrial designs. In the new BR-X1 Skeleton Tourbillon Sapphire, this message cannot be more clear. Utterly transparent and fully skeletonised, this timepiece is the third in a series of sapphire cased timepieces made by Bell & Ross since 2016. The dynamic watch company started out with the open-worked BR-X1 Chronograph Tourbillon Sapphire two years ago, and then followed up with the BR-X1 Tourbillon Skeleton Sapphire in 2017.
New for 2018, Bell & Ross is set to roll out a kaleidoscopic selection of six BR-X1 Tourbillon Skeleton Sapphire models in a plethora of monochromatic hues. Every watch will be cased in transparent sapphire crystal with its main plate, bridges, dial, hands and tourbillon cage rendered in one consistent colour. The screws which hold the multipart case together also come in the same hue. Juxtaposed against the see-through case and strap (yes the strap is translucent as well), these components appear to be floating in mid-air.
This collection will be released intermittently in 2018, with the first three pieces launched now at BaselWorld. Look out for the first of the three made available for sale only on the Bell & Ross e-boutique. This piece comes in black which is the signature colour of Bell & Ross. The entire movement has been blackened as well as the screws, and only the rubies add a touch of red to the entire ensemble.
Next, the blue model looks even more ethereal than the black since only the movement is coloured; the screws retain their original appearance. This piece is for sale only on the Mr Porter site. In fact, Bell & Ross has been retailing on the popular menswear and accessories site since 2017.
The third model combines the opulence of gold with the minimalist appeal of transparent sapphire crystal. All the visible metal components of the movement and case are made in solid pink gold. It's like a precious jewel enclosed in a pristine glass box. This piece will be retailed at selected watch boutiques around the world.
Buying this timepiece online, whether on the Bell & Ross e-boutique or Mr Porter, promises to be an extra special experience. All customers will receive the watch personally from a Bell & Ross master watchmaker through a visit to the brand's manufacture in Switzerland. That's literally where the watches were made and so buyers will have the unique opportunity to meet the people whose hands birthed these exquisite timepieces. Indicative prices are between €350,ooo and €450,000.
In the coming months, Bell & Ross will release the next three pieces made in different colourways but still cased in invisible housings. Follow this space to see them as soon as they're launched.