Tiffany True features a contoured diamond cut that maximises brilliance, light and contrast

A four-prong setting that complements the House's iconic six-prong Tiffany Setting

Notice the discreet T on the side visible only to the wearer

Available in a platinum band or with a fancy yellow cushion modified brilliant diamond on 18K yellow gold

A representation of modern love, Tiffany True is defined by geometric lines and ultra-fine details

Perfectly compatible with existing Tiffany & Co. creations as well as the newly launched Tiffany T collection

Choose between white diamonds and fancy yellow diamonds

Gender neutral design: Tiffany T True works beautifully as wedding bands

Full of details and yet with a timeless aesthetic

In yellow gold, pink gold and white gold

The collection includes a Tiffany T True bracelet to go with the rings

Tiffany True features a contoured diamond cut that maximises brilliance, light and contrast

A four-prong setting that complements the House's iconic six-prong Tiffany Setting

Notice the discreet T on the side visible only to the wearer

Available in a platinum band or with a fancy yellow cushion modified brilliant diamond on 18K yellow gold

A representation of modern love, Tiffany True is defined by geometric lines and ultra-fine details

Perfectly compatible with existing Tiffany & Co. creations as well as the newly launched Tiffany T collection

Choose between white diamonds and fancy yellow diamonds

Gender neutral design: Tiffany T True works beautifully as wedding bands

Full of details and yet with a timeless aesthetic

In yellow gold, pink gold and white gold

The collection includes a Tiffany T True bracelet to go with the rings

Watches & Jewellery | Buro Loves

Tiffany & Co. debuts Tiffany True, a brand new engagement ring design

True Bliss

Text: Celine Yap

A rented wedding gown may or may not be your thing but at least it helps us save the planet a little – can't argue with that logic. But when it comes to the wedding ring, obviously chartered bling ain't gonna fly no matter how long the lease.

Still, there is a way to go the ethical jewellery route without reaching for lab-grown diamonds no matter how much like the real thing they are. Unless that's what you're going for, in which case click here.

For ecologically conscious style savvy brides who still want a touch of luxe, here are three good reasons why Tiffany & Co. is your answer to a woke wedding.

Reason #1
As the first international brand that allows customers to trace the source of their diamonds, every stone will be accompanied by its country of origin at all Tiffany & Co. stores.

Reason #2
The American jeweller has just unveiled the new Tiffany True engagement ring that fuses its design ethos with luxury sustainability.

Reason #3

The Tiffany True engagement ring was launched simultaneously with the Tiffany T True wedding jewellery collection. Every piece in these two lines are compatible so you can pile on the bling or go minimalist whenever you please.

Click through the gallery above to check out the pieces.