VIVANT, the world's first virtual live wine experience platform connects you to winemakers and experts from the best regions
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As far as virtual experiences go, we've been pretty chummy with the entire shebang. And if there's anything last year has taught us, is that travelling and commuting can actually be substituted with a touch of smart tech.
Of course, we know, nothing beats the physical experience of landing in a foreign destination. But with the surge of virtual, creative engagements in the past year, we got to see the lowest drop in carbon emission ever recorded. And this only means it's imperative to keep working at it — even post-pandemic. And VIVANT, the first live streaming wine experience is intent on pushing the movement forward.
The platform seeks out oenophiles and even consumers who are simply curious about wine, and connects them with winemakers and wine experts from all over the world. The community within VIVANT is also one that's carefully curated — this platform will feature the world's best tasting wines from winemakers who are responsible for practising sustainability as well as sustainable, biodynamic and organic viticulture.
Now, this is not some pre-recorded video experience. Every session is accompanied a VIVANT Experience Kit, that comprises of flights of wine to taste, with an ongoing live session by wine experts that are available anytime, anywhere. To make up for the lack of physicality, an Interactive Tasting Method was devised. The wine mavens will guide members through a professional assessment of the wines with its appearance, flavour, aroma, structure, and quality. Members can compare their notes with those of the experts, who are on-hand to answer questions and provide recommendations.
This platform aims to provide members with interaction, entertainment, and personalised education while transporting them to the various wine regions without leaving the comfort of home.
If you happen to take a fancy to any of the wines, you can purchase it by the bottle and get it shipped to you no matter which part of the world you're in. "Our ambition is to recreate the magic of visiting a wine region without the carbon footprint of stepping on an airplane, so we've assembled a team of wine educators, product designers, software engineers, and media producers to immerse people in the world of wine like never before," says Michael Baum, the CEO and founder of VIVANT.
"Our intention wasn't to provide an experience that completely replaces traveling to vineyards. We see VIVANT as a platform to learn more about wine and to increase accessibility to unique wines produced responsibly, organically, and biodynamically. We know these wines taste better, are better for our health, and our planet. There's a need to educate both consumers and businesses in the industry about this."
Iconic French wine regions like Bordeaux, Burgundy, the Loire, Alsace and Champagne were some of the few that launched the platform in December last year, and soon, VIVANT will feature other wine makers in regions like Italy, Spain, Germany, and others from the rest of the world. Closed borders? No problem.
Annual VIVANT membership starts at £149/€149/$149. For more information on VIVANT, click here