Sustainable fashion: Tommy Jeans' FW19 jeans collection is made from 100% recycled denim
Green is the new black
It's secret to no one that the environment has been taking hits after hits in the last couple of decades. Most recently, we all stared in horror as the Amazon forest burned (and continues to burn, sigh), sparking more heated conversations about how we can all do better for Earth. Besides shopping from zero-waste grocery stores and swapping plastic straws for metal ones, reducing the amount of fashion we consume is high on most people's list. And if we must buy, buy better. Buy cleaner. Enter circular fashion — a concept taking off among fashion brands which ensures that wastage from clothing is minimised or completely eradicated by rehashing old or leftover fabrics to make new pieces.
Tommy Jeans is on board and has embraced circular fashion in their fall/winter 2019 denim collection. Every piece — from tapered dark wash jeans, skirts, and jackets — is made from 100% recycled materials, consisting of deadstock denim and repurposed materials, trims, and labelling. As Tommy Jeans joins the ranks of major fashion labels closing the loop on fashion viability, we hope to see more brands follow suit, and soon.
Tommy Jeans fall/winter 2019 collection is out in stores now.
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