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So hot, it's cool: Uniqlo taps Alexander Wang for its new Heattech range

So hot, it's cool: Uniqlo taps Alexander Wang for its new Heattech range

Reunited and it feels good

Text: Ryan Sng

Editor: Jolene Khor

Uniqlo heats up with Alexander Wang

Innerwear has long been one of the hardest-working, least-appreciated clothing categories: the Best Supporting Actress of garments if you will. All that may be changing soon, with Uniqlo's announcement of a new Heattech range designed in partnership with Alexander Wang.

The New York-based designer isn't the first name that springs to mind when one hears "long johns", but when you think about it, who better to shake up innerwear than the man who made stars of bike shorts — among other hitherto uncool pieces? Especially since Wang is already familiar with the echelons of Uniqlo. His first collaboration with the Japanese conglomerate dates a decade back when he was on the Uniqlo Designers Invitation Project. 

"When I look into expanding into additional categories, I seek out partners that really can innovate the product we make and how our fans can access it," Wang said. "Uniqlo is the ideal partner for this collection of innerwear because we share an appreciation of functionality and utilitarianism, and I am thrilled our collaboration has resulted in developing a new Heattech line; the perfect place to pick up from where we left off ten years ago." 

The range of T-shirts, leggings, undershirts and briefs, all imbued with Wang's Midas touch (or murk touch, come to think of it), will doubtlessly keep us warm on our next wintry sojourn abroad.

Stay tuned for more details.

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