Part deux: The Buro Fashion Forward Initiative

Part deux: The Buro Fashion Forward Initiative

Fashion for the greater good

Text: Angelyn Kwek

In the midst of PFW, the crème de la crème of the fashion world come together for conversation, canapés and charity

A fashion exposition launched by Buro 24/7 aptly titled 'Buro Fashion Forward Initiative', now going into its sophomore year to discover and support young talented designers. This year's project sees the induction of new members, with each of them contributing a special creation to be auctioned off for charity. All funds raised will be donated to the Naked Heart Foundation, an organisation founded by supermodel Natalia Vodianova to benefit families with special needs children living in urban Russia.

Buro FFI

Esteemed guests included Buro founder and creator of the Fashion Forward Initiative, Miroslava Duma, model and philanthropist Natalia Vodianova, fashion editrix Carine Roitfeld, and Buro 24/7 Kazakhstan's founder Meruyert Ibragim, to name a few. Also in the spotlight are nine young talents hailing from Russia, Ukraine and Kazakhstan whose designs are making waves in the industry: Sister duo Alice and Julia Ruban, Eugenia Kim, Dasha Selyanova, Vita Kin, Lily Litkovskaya, Lilia Pustovit, Aika Alemi, Tolegen Batentayev and Assel Nusipkozhanova. These burgeoning designers are the creative geniuses behind up-and-coming labels you might have already heard of, such as Ruban, J.Kim, ZDDZ, Litkovskaya, Pustovit and Assel.

Buro FFI guests

Held at the Hotel Le Bristol's Hall of Versaille in Paris on 4 October, the reception took place during Paris Fashion Week; the perfect coinciding conjunction. Honouring the new talents joining the project, Buro Fashion Foward Initiative celebrates not just creativity, art and fashion, but the spirit of giving back to aid the less fortunate. Fashion for a cause has never been more altruistic.