Contemporary Japanese fashion labels Snidel and Fray I.D. have just landed in Singapore
Just as Game of Thrones has its notable houses, so too does the fashion market have its power groupings: the Spaniards (e.g. the Inditex group), the Swedes (e.g. the H&M group) and so on. The Japanese may not yet be well-known for their contemporary fashion brands, at least in Singapore, but that's about to change; Snidel and Fray I.D, two relatively new labels specialising in trendy clothes and accessories for the millennial crowd, have opened their doors in Ngee Ann City. We're seriously tempted by the plaid pencil skirts and lightweight cotton knits the duo are currently pushing in stores; in fact, it may be time to do some damage to our red packet bounty...
Fray I.D. is now open at Ngee Ann City, #03-08, tel. 6904 3996. Snidel is now open at Ngee Ann City, #03-08B, tel. 6904 3997.
Buro 24/7 Selection