A legendary '60s music festival is the core of Bimba Y Lola's next collection
Disclaimer: This is not a rant on festival dressing.
Though, we do have our two cents worth on those who take the occasion as a hall pass to turn up in almost nothing, over do it in semblance of a Moschino runway gone wrong or worse, or worse, culturally appropriate the traditional garments of marginalised communities. Contrary to popular belief, a festival's sick beats and atmospheric high does not take holographic tights to the next station too. So while we usually refrain from looking back on the past with rose-tinted lenses, old has proven golden in this instance.
Eschewing modern day style stereotypes and raising their glasses to the spirit of love and other drugs of the '60s (that is, peace and freedom), Bimba Y Lola whips up a SS18 wardrobe for the imaginary Woodstock Music Festival goer of 1969 — also known as the music event of the 20th century.
It is a concoction of saccharine pastels, frayed, faded denim and vintage-inflected prints cut in long, free-flowing silhouettes spun from lightweight cotton, poplin and linen. The notes of nostalgia lend themselves to the accessories too, with Bimba Y Lola's logo intentionally supersized and slapped boldy across bags, bringing to mind the good ol' band tees from before the millenium. Buro's favourites, below.
Bimba Y Lola #thisisSUMMEROFLOVE SS18 collection: