For street-hitting sneakerheads: Puma's Ignite evoKnit
Run the Streets
Here’s something for the weekend — from The Weeknd, a.k.a. Abel Tesfaye. The latest Puma celeb collaborator headlines the Run the Streets campaign in the first sneakers to come out of his tie-up with the sports behemoth: The Ignite evoKnit.
First turning heads when the sockliner silhouette was previewed earlier this year, the new evoKnit gets a velocious update in all-white, burnt olive and muted grey colourways. The midsole features the Ignite Foam, Puma’s extra responsive energy-returning material. Its fully knitted upper brings foot-hugging comfort and the collared sleeve wrapping the ankle instantly bequeathes the cool kid street cred. You’ll feel a surge of star boy confidence, for sure.
The Ignite evoKnit is available at Puma Vivo City and authorised retailers for $239.
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