We spent 12 hours with MTV VJ Hanli Hoefer. Here’s what happened

Special feature

Text: Buro. Singapore

Hosting her MTV segment, playing with her dog Pixie, and treating herself at Scotts Square is all in a day's work for Hanli Hoefer

You can tell a lot about a person from their Instagram description — or lack thereof. The vibe we got from Hanli Hoefer is that she is one laid-back babe. "That chick from MTV Asia" is also a radio DJ on Power 98FM, which means she's most likely been your dinner entertainment or car ride companion at one time or another. But don't expect drama behavior from this local celebrity. She has no airs about her, not when she's on the set of MTV, and certainly not when she's tucking into a piping hot slice post-filming. Guilty pleasure: PizzaExpress. 

The other guilty pleasure? Shopping.

Above, watch as she squeezes in a few pit-stops at Scotts Square's Pedder on Scotts, Trixilini and K+ Curatorial Space, between pre-work brunch at Wild Honey and taking her dog Pixie to the park. Below, she shares current clothing obsessions, how she is enabled by fashion, and why the mall is right up her alley. 

We spent 12 hours with MTV VJ Hanli Hoefer. Here’s what happened (фото 1)

What do you love about Scotts Square?
It fits my lifestyle as it has a little bit of everything for a smart casual afternoon. I can get my shopping fix, grab a beautiful meal and even pick up some groceries or fresh flowers. I'm someone who is always running around town from my gym to my MTV shoot, to meetings and then the Power 98FM studio. It saves me a lot of energy when everything is all in one place.

Which are your favourite haunts?
My favourite fashion store would have to be Pedder on Scotts simply because I am such a shoe hoarder. I love how you can find all types of footwear on one floor — from classic sneakers to high fashion pumps. I also go to PizzaExpress often with my boyfriend as he grew up with it in the UK and it's his comfort food of sorts. We love their Lava pizza that comes with fresh burrata cheese and the dough balls with dipping sauce. It's such a sinful carb-overload, but so worth it!

We spent 12 hours with MTV VJ Hanli Hoefer. Here’s what happened (фото 2)

What are your weekends like?
On Saturdays, I like to go to the gym in the late morning and then head over somewhere gorgeous for a healthy lunch with friends. After that, we usually jalan-jalan and window shop. Sundays are reserved for the family so I hang out with my loved ones. I take my dog over to my parent's place and we chill out, watch movies and snack all day. 

Who are your style inspirations on Instagram?
I love Micah Gianneli, Cara Delevingne and Sarah Snyder.

What is your current favourite trend?
Blazers! I love how they can turn any outfit into something strong, edgy and elegant. 

How has fashion helped you become a more confident person?
It shapes who I am as I get to express myself. When I'm wearing something that I truly love, it gives me confidence because I feel comfortable in my own skin. It is my armour created by me, for me. 

Produced by: Vanessa Caitlin
Director of Photography: Alvin Choon
Styling: Andrea Sim
Makeup Artist: Marie Soh / 27A
Hair Stylist: Christian Maranion / 27A
Production assistant: Wassily von Schlippe

Hanli is dressed in clothing from Aijek and footwear from Pedder Red. Available at Trixilini and Pedder on Scotts respectively.  

Special thanks to Mercedes for the use of their Mercedes GLA 180, Wild Honey, Pedder on Scotts, K+ Curatorial Space, Trixilini, PizzaExpress and Maison Kayser at Scotts Square (in order of appearance), and MTV Asia.

This video was created in collaboration with Scotts Square.