Milan Men's Fashion Week SS16: Etro

Milan Men's Fashion Week SS16: Etro


Text: Norman Tan

Rebirthed paisleys, lapel-less coats and Lucky Blue. Here are the highlights from the Etro menswear show in Milan

The humble and primordial egg... served as the inspiration for Kean Etro's latest menswear collection and, as such, the simple shape was consistently translated throughout the show from the oval dimensions of the runway to shrunken tiny discs utilised on shirts and suits.

However, the prominent hues in the show... were a dirty salmon pink and a charcoal black — occassionally contrasted with jolting shots of tangerine — as opposed to an eggshell white or beige.

It was a pared-down collection for the brand... with lapel-less coats worn over V-neck tees crafted from crêpe de Chine, and several suits swiped of buttons and visible seams for a pure and powerful aesthetic.

The maison's signature paisley print was not forgotten... but updated. Traditional swirls were refracted through a kaleidoscope to produce tribal-like patterns on full-look suiting, while eggs were buried inside otherwise classic paisleys plastered across knee-length coats and stovepipe trousers. 

Outside the show venue... we couldn't believe the throng of teenage girls flocking at the gates to catch a glimplse of Lucky Blue Smith. When the model finally emerged post-show, and roused the crowd into hysterics with cheeky banter and a group we-fie, it was clear that a new star had been born. One Direction, meet your male model rival. 

To see the full collection, click on the slideshow below.

To see all our coverage of Milan Men's Fashion Week SS16, click here.