Coach winter 2021 was a joyous and spirited return to the runway and with sustainability in tow
Five fashion takeaways
This was a Coach runway show unlike any other.
The Coach winter 2021 runway show, Coach TV: Live from Shanghai, marked the brand's return to a live runway setting since COVID-19 hit a year ago. And there was no way that Coach was going to organise a typical show. Creative director Stuart Vevers conceptualised an event that combined traditional runway elements with Coach TV — the digital concept that was borne out of the pandemic.
Before the actual runway in Shanghai, the show opened with vignettes and clips done in a '70s lo-fi aesthetic shot both in New York City as well as Shanghai. Model Xiao Wen Ju for example, interviewed people on the streets (fellow models of course) on their street style, while social media star Rickey Thompson acted as the show's main host.
The live runway was essentially broken into three parts with the Coach TV clips interspersed in between. It was also a way for Coach Family members — including Jennifer Lopez, Megan Thee Stallion, KJ Apa, Jeremy Lin, and more — to virtually be in the same space.
We want Rickey Thompson to host every Coach runway show from now on.
Back to Rickey Thompson. There's just something about his likeable personality that had us glued to the entire presentation. Not only was he as animated and downright hilarious as his social media persona, he's quite masterful at grabbing our attention in the many different roles that he played throughout the show.
Never let go of him, Coach.
The Coach winter 2021 collection was anything but boring (and dull) winter clothes.
When it came to the clothes, there was a similar sense of nostalgia that was apparent in the vintage-inspired clips. Graphics emblazoned across jumpers and après ski fits took reference from retro winterwear. In fact, the overall vibe was that of a ski holiday back in the '70s. Sporty athletic stripes added bouts of colours to nylon coats mixed with shearling, as well as the collection's ski trousers. And when paired with the array of Coach Signature motifs peppered throughout and in various forms, one can hardly ignore the homages to simpler times, but amped up with bright optimism.
Sustainability is increasingly becoming an important core part of the brand.
Shearling may be just one of the things that Coach is known for. And for winter 2021, they're reworked in more sustainable ways. A couple of the shearling coats and jackets were upcycled pieces, while some of the non-shearling outerwear were made from recycled fabrics. In addition to that, the winter 2021 collection was designed to be a continuation of the previously shown autumn 2021 collection. That means that a number of the pieces and looks were carried over from the latter, as fine examples of how Coach's designs are not restricted to just one season of use.
There are new Coach bags to look forward to but don't miss out on the footwear too.
New versions of the Coach Quilties (also the subject of a retro-inspired television ad clip as part of one of the Coach TV vignettes) made their debut for winter 2021, as well as the introduction of the Studio bag. The latter was seen in a few variations including quilted leather, and in Coach Signature jacquard.
And while the brand's bags have always been the focus, we couldn't help but notice the footwear this time around. The array of ski-appropriate boots, chunky-soled loafers, as well as the aptly named Citysole Puffer — a quilted lace-up that ran along the same vein as the collection's puffer jackets — underscored the joyous spirit of the winter 2021 collection. And it helped too that they were done in a slate of colours ranging from pastels to bold brights.
Winter is coming but thanks to Coach, it may not be as all doom and gloom as last year's.