6 fashion buyers and insiders you've got to follow on Instagram
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At risk of sounding like a millennial who scrolls through the 'gram before a morning wee, the social media app has become such a port of call, amongst other mediums, for our daily fashion bulletin. How else would we get wind of Calvin Klein's made-to-measure line under Raf Simons, of which the brand broke news first on Instagram? Or Uniqlo's upcoming collaboration with Kaws spotted on artist Brian Donnelly's daughter who was featured "testing the product" on his handle? ICYMI, all you need to know about last week.
But we digress. In matters of under-the-radar labels soon to take off (which means, an imminent launch on the likes of Net-a-Porter), the season's latest clothing, bags, and footwear getting their retail drop and, trends about to set sail, there are but a handful of insiders who get it spot on. Plus, have it detailed on their accounts. You might have to read between the lines but hey, it's all there. Word of advice: skip leg day, but not the IG stories and image tags.
1. Lisa Aiken, Fashion Director at Net-a-Porter
Follow for: Up and coming clothing and accessories labels you'll soon be able to nab on Net-a-Porter. Also, an inside look at the globe-traversing life of the e-retailer's fashion head honcho.
2. Shohei Habata, Buyer at multi-label store Nubian
Follow for: The labels, garments and accessories soon-to-launch at the Japanese multi-label store and on their e-commerce site. Habata's wokeness in the area of styling himself is an added bonus.
3. Alix Rutsey, Mens Buyer at SSENSE
Follow for: Inspiration on mastering menswear better than the boys.
4. Dami Kwon, co-founder of multi-label store Rare Market and clothing label We11done
Follow for: The art and fashion pieces Kwon is obsessing about and a quirky slice of life.
5. Darren Loke, Operations at multi-label store L'armoire and co-founder of leather accessories label Omitir
Follow for: A local take on Japanese grails and cult labels.
6. Tiffany Hsu, Fashion Buying Director at MYTHERESA.COM
Follow for: A first look at the most coveted duds from the big names brands.
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