Fendi puts the F in fun with a playful holiday capsule

Fendi puts the F in fun with a playful holiday capsule

F is for...

Text: Andrea Sim

Fendi's Funfair-themed collection ushers in the mood of merrymaking just in time for the holidays

Long gone are the days where a Fendi bag or dress would inhabit only the closet of a middle-aged power woman. Today, the Roman house is well-versed in millennial. Communicating in cheeky charms, K-pop capsule collaborations and disruptive art endeavours over the last couple of seasons, think of the brand's holiday collection as the neat bow on top of its youthful overhaul. Its language? Pure, unadulterated fun. 

Fendi staples — like the Kan I crossbody, backpacks, Strap You bag straps, and of course, charms — take on cotton candy shades as a nod to its Funfair theme. The brand's name, spelt out in conical studs across leather goods, closely resembles candy. And as if that's not enough to herald good cheer in anticipation of Christmas, an added dose of irreverence by way of ice cream cone charms will do the deed.  

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Available at Fendi boutiques.  

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