Supergoop Shimmershade SPF30, the new eyeshadow with sunscreen, is all you need for eternally pretty peepers
There is certainly no lack of innovation within the beauty industry in 2019. Disability-accessible makeup is now a reality, bespoke beauty continues growing with advancements in technology, and new markets are established with transgender- and male-targeted beauty. No place to go but up? We agree. And we are right, if Supergoop's latest offering is any indication. Combining skincare and makeup in a way previously thought impossible, the brand introduces the Supergoop Shimmershade SPF30 aka an eyeshadow that comes with sunscreen. Jaw, meet floor.
In truth, this should come as no surprise. We've been told time and time again by dermatologists and skincare professionals alike that the skin along the eye area is the most delicate of them all. It is also amongst one of the first areas to show signs of ageing (hello wrinkles and fine lines) which are further accelerated when skin has sustained UV-related damage. Bearing this in mind, Supergoop's newest product suddenly makes an incredible amount of sense.
Available in four neutral hues and formulated with a sheer, creamy finish, we can only wait with bated breath for more shades to (eventually!) come our way. A handy hack? Slick them on and layer other shadows over so you'll still reap the benefits in the meantime. Hopefully, we won't have to wait too long.