Kylie Jenner is building a makeup empire

Kylie Jenner is building a makeup empire

Plump up the volume

Text: Renée Batchelor

Love her or hate her, Kylie Jenner has made a big impact on the beauty world. And it seem she's not just content with being a trendsetter as she makes her foray into cosmetics

Kylie Jenner is the little Kardashian/Jenner that could. Emerging from the shadows of her four sisters — no mean feat in itself — Jenner has become a sort of makeup messiah for the millennial generation. And not content with being a trendsetter with her 90s throwback, signature look — think hyper-real skin, matte lips and perfect brows — she is now peddling her wares on her website.

 | @kingkylie |

The Kylie Jenner Lip Kit — which consists of a lip pencil and a matte liquid lipstick — is currently sold out, but if you so desire you can purchase it from eBay for twice the price. Currently there are six shades available: Mary Jo, Koko, Posie, True Brown, Candy and Dolce.

Kylie Lip Kit

Recently it was announced that Jenner would be doing a nail polish collaboration with super-affordable nail polish brand Sinful Colors. The first of three drops is a 20-piece nail collection dubbed the King Kylie collection. It is scheduled to be released in March. But the most telling sign that Miss Jenner is going full steam ahead with her cosmetics empire is the fact that she has changed the name of her Lip Kit website to 'Kylie Cosmetics'. Let the makeup domination begin.