Kai is Bobbi Brown’s first Asian Pacific brand muse, Drunk Elephant’s latest body scrub, and other beauty news

Kai is Bobbi Brown’s first Asian Pacific brand muse, Drunk Elephant’s latest body scrub, and other beauty news

Beauty bits

Text: Emily Heng

Image: Instagram | @bobbibrownkorea

1. Bobbi Brown taps Kai to be the brand's first-ever Asian Pacific brand muse.

It's been a busy year for the Korean singer, model, and actor — who, beyond starring in Gucci campaigns — has now branched out into the beauty space through a partnership with Bobbi Brown. The renowned label has since dropped a statement regarding the news, expressing their excitement while celebrating Kai as a living exemplification of "the Bobbi Brown ethos of optimism and confidence." Spy his smouldering good looks in the brand's upcoming campaign showcasing the Intensive Skin Serum Radiance Lotion and Emulsion. Speaking of, that's not all on the ambassador front...


2. Biossance names Reese Witherspoon as their latest global representative.

It's an apt partnership as any, seeing how Witherspoon has gushed about the company's face oil on multiple occasions. It seems she's in it for the long haul, too — according to Biossance, Witherspoon has signed on with the company for five years. During this time, she will "help create educational skincare content, curate limited-edition sets, and possibly even develop exclusive products." Sounds good to us.


3. Hayley Hasslehoff makes history as the first plus-sized model to appear on a European Playboy cover.

Talk about sticking it to toxic beauty standards. The Why Women Kill star took to Instagram to address just that, detailing her complicated relationship with her body and the female gaze. "I am overcome with emotion around what this cover signifies for inclusivity and its greater purpose towards female empowerment," she wrote. "I wanted to use this platform to express that you have the power to love your body without hesitation because of societies' standards of beauty." She then goes on to add that she feels "empowered to be able to wake up and know that I get to live unapologetically myself." Preach!


4. America's Transportation Security Administration comes under fire for mistakenly declaring that full-sized sunscreens are allowed in carry-on bags.

Yikes. The drama commenced on 14 April, when the TSA site reported that "sunscreen containers larger than 3.4 oz. were allowed in carry-on bags, if medically necessary." However, the statement was amended a few hours later, claiming that "travelers still need to ensure liquids, gels, and aerosols in carry-on bags meet the 3-1-1 requirements and are no larger than 3.4 ounces." The sudden turnaround prompted outrage from members of the beauty community, who immediately took to social media to voice their complaints. The TSA's only response was to inform them to put their sunscreen in check-in baggage should they "require large quantities."


5. Grimes gets "painful, beautiful alien scars" tattooed on her back.

Its looping, swirling design is said to fade within a few weeks, where she'll be left with a white ink tattoo at the end of it. The Canadian musician took to Instagram to debut the piece of work, where she revealed that it hurt too much to take a good photo of it for now. We'll be expecting progress pictures in the weeks to come.


6. Drunk Elephant is all-set to drop a new body scrub.

Meet the Sugared Koffie Almond Milk Body Scrub; an exfoliating and moisturising blend comprising coffee seed extract, sugar, and almond milk. Beyond sounding, well, absolutely delicious, the scrub is developed to nourish and balance skin without causing sensitisation. Sounds like a dream, alright. Get your paws on it when it hits shelves come 20 May.


7. L'Oréal Singapore is now utilising fully sustainable e-commerce delivery packaging.

Not only will your products be contained within environmentally-friendly containers, it will also be delivered via electric vehicles — an initiative that is said to reduce 100% of plastic usage across all L'Oreal Singapore e-commerce deliveries. This applies to orders from Lazada and Shopee too, we might add. Kudos all around, we say.