Fenty Hair is a thing, Unilever will remove the word “normal” from their products, and other beauty news

Fenty Hair is a thing, Unilever will remove the word “normal” from their products, and other beauty news

Beauty bits

Text: Emily Heng

Image: Instagram | @savagexfenty

1. Rihanna has filed to trademark Fenty Hair.

We all knew this day was coming. Having successfully dominated the skincare and makeup market, bad gal RiRi has now turned her sights onto a new sector: hair. According to Dazed Digital, Rihanna's company (Roraj Trade LLC) filed for a trademark that includes hair care preparation, hair colour, hair styling, straightening or relaxing, as well as hair glitter. No word yet as to when Fenty Hair will be launched — but we can only hope it'll be sometime soon. Get hyped.


2. Unilever has pledged to remove the word "normal" from all their beauty products.

This encompasses offerings from brands such as Dove, Axe, and Vaseline. This strategic move was implemented after Unilever conducted a nine-country study and discovered that the usage of the word "normal" on beauty goods had a negative impact on consumers. "We know that removing 'normal' from our products and packaging will not fix the problem alone, but it is an important step forward," they wrote in a press release. "It's just one of a number of actions we are taking as part of our Positive Beauty vision, which aims not only to do less harm, but more good for both people and the planet." The full roll-out — said to affect over 200 products — will ideally be completed by March 2022.


3. Gigi Hadid goes ginger.

In yet another surprising move since, well, showing up on the runway a mere six months after giving birth, Gigi Hadid has dyed her signature blonde locks. Her hue of choice: a bright ginger that seemingly pays homage to Beth Harmon from Queen's Gambit. Celebrity hairstylist, Panos Papandrianos, was responsible for the new look. "Obsessed. Ginger hotness," he wrote, before posting a shot of Hadid rocking her new 'do on Instagram. Uh, same.


4. Ashley Graham addresses postpartum hair loss via Instagram.

The model posted a selfie a week back, revealing baby bangs that looked like a deliberate style choice. She then followed it up with the caption, "I may not be a Bond girl but I can be a Bond villain (postpartum baby hairs come through!!!)." Her gallery featured a picture of actor, Anatole Taubman, who sported a similar style for his role 007: Quantum of Solace. Great sense of humour aside, the Internet has also praised Graham for being candid with regard to pregnancy-related issues. As fellow model, Emily Ratajkowski so succinctly puts it, "I mean damn you pull it off."


5. La Prairie launches their revolutionary Platinum Rare Haute-Rejuvenation Protocol.

That's an intensive treatment designed to revive ageing, damaged skin through a three-pronged approach. We're talking breaching the skin barrier to deliver nourishing active ingredients to the skin; renewing and regenerating skin cells; and then creating new tissue to create a stronger, healthier complexion than ever. Get your hands on them at all La Prairie counters and boutiques now.

6. Origins has teamed up with Kakao Friends to drop a limited edition product.

Enter: the Ryan Mega Mushroom Treatment Lotion. The lovable bear is featured front-and-center donning a mushroom cap hat; an embodiment of the product's star ingredient. In a press release, the brand reveals that Ryan is the epitome of the Origins philosophy to "never stop discovering." This is in reference to their hunt for the "most powerful ingredients from nature," alongside identifying "safe alternatives" and "breakthrough science to deliver transformative results for your skin." Available at Sephora stores beginning 30 March and Origins boutiques come 1 April.

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