Boss Bottled Tonic captures the scent of modern masculinity

Boss Bottled Tonic captures the scent of modern masculinity

Not so macho man

Text: Renée Batchelor

Boss Bottled Tonic is the antidote to an overly aggressive and heady scent. Find out the facets of this charming, new fragrance

Want a scent that is fresh, modern and still manly? Well then the latest offering from the Boss Bottled portfolio hits the nail on the head. With a unique olfactory signature, Boss Bottled Tonic is an elegant blend of citrus, spices and woods that offers up a lighter and fresher take on a classic men's scent. The top notes include grapefruit, bitter orange and lemon mixed with apple for brightness and energy. To balance the scent, spicy clove and cinnamon are blended with geranium to lend efferverscence while ginger gives it that zing. Finally no classy men's scent is complete without the woody drydown we've all come to know and expect. This time it's courtesy of vetiver.Boss Bottled Tonic

The face of the fragrance is Scottish actor Gerard Butler, known for everything from hyermasculine roles in 300 to sensitive ones in movies like P.S I Love You, perfectly capturing the spirit and complexity of the modern man. Capturing the images is photographer Cliff Watts, who brings a clean, youthful vibe to the campaign — check out the emerald green sweater Butler's wearing. Much like the aquatic-looking, blue flaçon the scent is housed in, the whole affair is chic and understated.

From $102 to $204. Available now at leading departmental stores