The most value for money beauty subscription boxes to sign up for in 2020: Birchbox, Boxycharm, Ipsy, etc

The most value for money beauty subscription boxes to sign up for in 2020: Birchbox, Boxycharm, Ipsy, etc

Like clockwork

Text: Emily Heng

Image: Instagram | @birchbox

Unless you're prophetic, the odds of acquiring beauty busts are high. You know them. They are the lipsticksserums, and hair oils that didn't live up to their claims; disasters that are hidden in the depths of your drawer; or the impulse buys you'd prefer never see the light of day. Ah, such is the life of a beauty junkie — except this isn't as inevitable an occurrence as you'd think.

Swooping in to somewhat salvage your pride and bank balance is the beauty subscription box. It's a monthly curation of makeup, skincare, haircare and the like in sample, try-friendly (yes, we just coined that) sizes to save you time, space, and money. Think about it this way: rather than take a chance on a full-sized failure, why not increase your odds of scoring a win with a box filled with potential beauty champs? It's a smart choice as any — well, provided you pick the right one, that is. And that's where we come in. Below, we shortlist the package picks that give the most bang for your buck.


As one of the pioneering labels that helped kick start the beauty box movement, Birchbox knows all a thing or two about crafting a line-up — and business strategy — to please. First, you'll answer a questionnaire detailing all your hair, makeup, skincare, and nail preferences. Based on your responses, you'll then receive four to six deluxe sample-sized products within each set. Starting from your second month, users even get to pick one sample they want in their box. Talk about building a devoted fanbase. Those truly committed will then be inducted into the Birchbox Loyalty Program, where every $10 spent entitles members to rewards such as free shipping and early access to new products. Full-sized variants are also available for sale on their site, where each buy translates to points within the loyalty system.



You won't have to worry about getting bored with Boxycharm picks. Everything from makeup and skincare to beauty tools is fair game, with previous iterations featuring notable labels such as Elemis, Dominique Cosmetics, and Too Faced. We're not talking miniatures either — each set comprises five full-sized picks. Benefits-wise, premium subscribers are allowed to pick up to two products they want to be included in their parcel.


Ipsy Glam Bag

For those strapped for cash or hesitant to invest, opt for the wallet-friendly Ipsy Glam Bag. Each month boasts five hand-picked makeup, skincare, and wellness items based on your preferences at US$12 a pop. It's also one of the few brands that deliver their items in a keepsake bag rather than a box, so you get a free makeup pouch thrown in with your goodies. How thoughtful.


BeautyFix by Dermstore

A dream for skincare savants, BeautyFix promises a selection of stellar, cult-favourite complexion finds at just US$24.95 per month. It's a good deal, considering how each box has a US$100+ retail value and comprises both niche and prestige picks. Beyond that, it distinguishes itself from other labels by allowing users to view what they'll be receiving as well as offering a one-time purchase option to cater to commitment-phobes.


Medusa's Makeup Beauty Box

Conscious consumers don't have to miss out on regular beauty treats either. Medusa's Makeup Beauty Box offers four cruelty-free and vegan makeup products every month with the occasional skincare item thrown in, depending on the occasion. We'd recommend this for anyone looking to get their feet wet in the vegan beauty scene, or veterans looking to add the latest offerings to their existing stash.