Chanel's Sublimage turns 10

Golden hour

Chanel's Sublimage turns 10
There are luxury creams and then there is Chanel's Sublimage La Crème, which has sold 1.6 million bottles since its launch in 2006

The next time you lovingly fondle your 2.55 or Boy bag know that Chanel puts as much thought and love into developing their skincare as they do their famed bags and accessories. The brand travelled all the way to Madagascar to find the best vanilla extract — Vanilla planifolia — as the power-packed ingredient in their super luxurious Sublimage range launched in 2006. 

Ten years and over one million bottles sold later, Chanel research has uncovered even more advanced technology. In the life cycle of the vanilla plant, there is a moment right before its ripening process begins where it generates exceptional, but sadly, short-lived molecules that no one has been able to catch just yet. Chanel has created a new Chrono-extraction technology, that makes it possible to capture these precious, ephemeral molecules from the plant at just the right moment without causing any harm to the them. These molecules are then used in the creation of Éphémères de Planifolia — the active ingredient that goes into your Sublimage creams, extraits and lotions.

Pamper your skin with the ultra-luxurious Sublimage La Crème — here it comes in two textures that are both designed to moisturise, replenish and rejuvenate the complexion. Texture Fine — which is great for Singapore's weather — is as light and fine as silk satin when worn. Texture Suprême, meanwhile is great for the global citizen or woman who travels extensively, as it envelops the skin like a velvet stole. Fancy dress for your skin? Why not?

$546 each. Available at Chanel counters and stores from 8 January

Text: Renée Batchelor

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