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Beauty products we wanted to love that fell short of our (impossibly high) expectations

Beauty products we wanted to love that fell short of our (impossibly high) expectations

Much ado about nothing

Text: Emily Heng Jolene Khor


Nothing inspires insecurity quite like hyped beauty products that fail on us. Exacerbated by the praises of the masses practically worshipping at their altar, they scatter the seeds of self-doubt like no other. These questions come to mind: Is it me? Is it something I did? Or did I accidentally purchase a counterfeit wrapped in all-too-convincing packaging?

Whatever the answer may be, the outcome (unfortunately) stays the same. Below, the beloved beauty products that the Buro. beauty team has given their "it's not you, it's me" speech to — as well as the ones actually that made the cut. Yeah, it's bittersweet.

 

 

Too Faced Better Than Sex Mascara

Universal acclaim: 3/5

What they say: Lashes are volumised and lengthened with a few pumps of the carbon-black flecked wand. A single coat results in full and defined lashes, a second serves luscious, dramatic flutters, and a third provides a smudge-proof, out-of-this-world smoulder normally seen on Netflix posters advertising the latest teen drama (*cough* Riverdale, anyone?) 

What we say: Smudging, smudging everywhere. To be fair, creators probably didn't take the unrelenting Singaporean temperatures into question when developing Better Than Sex. Challenged with our supremely oily eyelids, and you get nasty black flecks all over eyelids and cheeks (!) by midday. The thick formulation also makes for rather clumpy lashes — which, while popular on the runway — just ain't our speed.

What we prefer: The Too Faced Better Than Sex Waterproof Mascara is a much better fit, adhering to lashes seamlessly and staying on for long hours. No smudging reported, thanks to its water-resistant polymers.

 

 

Anastasia Beverly Hills Brow Wiz

Universal acclaim: 4/5

What they say: An ultra-slim, retractable brow pencil available in 10 hues, Brow Whiz claims to give the precision required to mimic fine, hair-like strokes with ease. It also boasts a budge-proof, stay-all-day formula.

What we say: Not suitable for the clumsy and strong-of-grip, the ultra slim tip is brittle and breaks off the second a little too much pressure is applied. A product that should have lasted us six months only made it through six weeks. Sigh.

What we prefer: The Anastasia Beverly Hills Dip Brow Pomade. The cream formula positively glides onto skin, filling in sparse arches and bare spots with the quick, exact flick of a brush. According to Sephora reviewer melo0114, "a tornado couldn't mess with my brows with this stuff." Agreed.

 

 

Huda Beauty Liquid Matte Lipstick

Universal acclaim: 4.5/5

What they say: Highly comfortable, long wear, and transfer-proof, the Huda Beauty Liquid Matte Lipstick also comes in 25 shades that provide intense colour pay-off.

What we say: A nightmare for those with dry, flaky lips — or those with a shaky hand. The quick-drying formula basically ensures that uneven application stays on forever regardless of your determination to scrub it off. Huda Beauty Liquid Matte Lipstick also sinks into the cracks of lips and causes further lip peeling due to the highly matte formula. Attempts at correction often leads to clownish smears around the lip area. Sexy.

What we prefer: The Huda Beauty Demi Matte Cream Lipstick. An all-around better fit for those with dry puckers, it comes with a satin finish that doesn't comprise on staying power. The hint of menthol also plump lips lightly, highlighting and enhancing the natural contours of our lips without dehydrating them.

 

 

Chanel Dimensions De Chanel Mascara

Universal acclaim: 4.5/5

What they say: Can a mascara do it all — volumise, define, lengthen and curl? Chanel says yes, touting the Dimensions De Chanel as its bidder. Its fiber brush is also meant to coat even the tinest of hair with long-wearing ink.

What we say: We can't speak for all mascaras. We can speak for Dimensions De Chanel, and the verdict is it can't do it all. Not for us anyway. While it was excellent in separating lashes and giving them a fuller (yet still natural) flutter, it lacked in the curling department. Our lashes flopped faster than you can say 50 Shades Darker, even after multiple attempts to lift them. Fall-out is an issue too.

What we prefer: If Dimensions De Chanel is your unreliable albeit sexy boyfriend, Le Volume De Chanel is the outstanding species of a man with classically good looks you marry. Aside from Pro-Vitamin B5 and Vitamin E which offer strengthening and anti-oxidant properties respectively, Le Volume's formula reaches for the stars (read: curls lashes towards the heavens), with plenty of dramatic flirtation.

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