Banish tired-looking eyes with this luxury eye serum and massager

Banish tired-looking eyes with this luxury eye serum and massager

24K magic

Text: Renée Batchelor

Sulwhasoo's latest skincare marvel is an eye serum that comes with a 24 karat gold-plated massager that promises to erase signs of ageing around your peepers

Tired-looking eyes are the bane of modern life. Back in the day, people didn't have Netflix on demand, What'sApp chat groups and online sales to distact us in the wee hours of the morning. But as our lives get busier and more complicated, our skin and subsequently our looks inevitably suffer. So if you've got bags bigger than those from a post-shopping spree, you probably need to do something about it. And sure, there are great concealers and makeup tricks to make our eyes look more sparkling and more alive, but nothing beats them looking like that IRL sans the cosmetic enhancements.
Sulwhasoo Time treasure Renovating Eye Serum and Golden Eye Care Massager, $348

Trust Sulwhasoo, to deliver with its new Timetreasure Renovating Eye Serum. Infused with the star ingredient red pine, this lightweight yet fast-working eye serum gives the area around the eyes that youthful radiance while firming the skin, so that fine lines, dullness and a loss of firmness are less obvious. This serum is also designed to target various kinds of eye trouble from the darkness under the eyes to the sensitive skin on the eyelids, gor a more holistic approach to de-ageing the eye area. Think of it a invisible concealer and primer for the entire eye area.


To add to the luxury of the this serum, each jar comes with a specially-designed applicator called the Golden Eye Care Massager. Plated in 24 karat gold, it was designed specifically for rejuvenating the delicate skin around the eyes — taking into account applied force, surface area and optimum pressure. Remember never to press or tug on the skin around the eyes too hard. Furthermore it's coated in a precious material, that in traditional Korean medicinal lore, helps to reduce lines and wrinkles and prevents inflammation in the body. Interestingly enough, this weighty and ergonomic marvel is shaped like a cloud, one of the ten symbols of longevity. But an applicator is no use without a proper massage and appocation texchnique and when combined with Sulwhasoo's eye massage routines will help the product to penetrate deeper into the skin. Consistent use of the massager will brighten and firm the skin around the eyes, promote circulaton and reduce expression lines.

$348. At Sulwhasoo stores and counters from 6 July