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10 gorgeous men on Instagram rocking makeup and owning it because it’s 2019

10 gorgeous men on Instagram rocking makeup and owning it because it’s 2019

#Youdoyou

Text: Angelyn Kwek

Editor: Jolene Khor


To quote a certain cosmetics house, makeup is meant for 'all ages, all races, all genders'. And rightly so in today's inclusive age of same-sex marriages, Pride Week, and Pink Dot campaigns. After all, if a woman can wear a tux and pull it off better than most men, then conversely, why can't men rock makeup and own it? Straight, queer, drag, and everyone in between, here are the "beauty boys" proudly embracing cosmetics on Instagram with their immense talent, getting recognised for their work, and breaking gender barriers while they're at it.

1.@gossmakeupartist
If you haven't heard of Wayne Goss, you need a timeout in the beauty shame corner. From makeup tutorials to product reviews, the talented Aussie MUA does it all. Plus, he never dissembles and listening to his voice can make a shitty day better.

 

 

2.@makeupbycocko
For OTT inspiration, Puerto Rican-born and California-based M.A.C Cosmetics artist Carlos Gonzalez is your man. His feed is a smorgasbord of #FOTDs to see you through every party or fancy-dress occasion.

 

 

3.@jamescharles
It started as a platform for then 15-year-old to post about his love for makeup and his fierce selfies, but the beauty guru has since landed a CoverGirl contract as the brand's first ever male ambassador. He has since racked up over a million followers.

 

 

4.@ichigo__kei
A big proponent of Visual Kei (please Google if your understanding of Japanese sub-culture is a bit lacking), this ridiculously pretty boy doesn't just look better than most girls, he totally killed it cosplaying the titular character of Final Fantasy XIII. Oh, and he's a supporter of banning tiger trade too.

 

 

5.@ageofaquaria
He scored a spot in RuPaul's Drag Race, and then he scored a makeup tutorial episode for Vogue's Beauty Secrets series. This one is going places.

 

 

6.@mua_xel
A self-taught makeup artist who loves beauty as much as he loves his partner, his two children, animals, WWE, and action figure collecting, we could all take a page or two here on how to makeup and live your best life.

 

 

7.@mannymua733
With a slogan like "I think boys deserve just as much cosmetic recognition", we couldn't have said it better than Manny Gutierrez, one of the OG male MUAs who started his career on YouTube. It would seem cosmetic companies are starting to sit up and listen too, as he was appointed by Maybeline to star in their campaign back in 2017.

 

 

8.@aidensempire
He rocks a fab beard, and his winged eyeliner is so sharp it can cut you. From sculpted contours and a glow to die for to some serious lash power, Aiden slays every look.

 

 

9.@bretmanrock
We could stay entertained just by his unapologetic, in-your-face personality but Bretman Rock's got jazz to go with his sass. Amidst hilarious video clips and snarky captions, you'll find makeup looks that range anywhere from my-face-but-better to full-out glitter and glow.

 

 

10.@makeuupbyjack
Holy fork, this kid must have been born with a silver makeup brush in his hand. At just 10-years-young, his passion, talent, and creativity has produced cray gorgeous #FOTDs you would expect from a seasoned pro. Did we mention he's only 10

 


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