Get your freak on with Ulysse Nardin as they celebrate 15 years of iconic innovation
At the edge of tomorrow
When fine watchmaking has been likened to an art form, such a critically acclaimed timepiece is bound to chart the haute horlogerie realm as a rising star that changes the landscape. Charting one such revolution, the Freak collection by Ulysse Nardin is an icon that now celebrates 15 years of cutting-edge innovation.
First unveiled in 2001, the Swiss maison introduced what was then an audacious watch that broke all watchmaking rules. Inventive and unorthodox, what else could Ulysse Nardin call it but the 'Freak'? A fabrication of technological prowess and artistic know-how borne of the combined genius between the late CEO Rolf Schnyder and the maison's friend, Dr Ludwig Oechslin, the Freak came to life in the hands of the manufacture's three most accomplished engineers, and has been a sensational timepiece ever since. Defying logic and rules, every Freak creation was recognised for its integrated crystal and bezel that merges with the movement, essentially doing away with a traditional casing and crown. And time is discerned by a creative calibre that rotates around the dial instead of reading it off a pair of hands — daringly avant-garde and completely distinctive even now.
Having turned 15 years old this past August, Ulysse Nardin commemorates this superstar as the forerunner of kinetic horological art with an extravagant showcase that exhibits the inspirational qualities of the Freak at its finest. No doubt a radical collection that continuously innovates, the maison stays ahead of the curve as they enter a new era with the Freak that'll keep horology enthusiasts at the edge of their seats.
The Freak collection is available at Ulysse Nardin's authorised retailer, The Hour Glass.
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