Inside the combined Buro 24/7, Robb Report and Esquire end-of-year bash at Bar Rouge
When you think of a Christmas party, the usual suspects spring to mind: Roast turkey, mulled wine, and a spindly (usually poorly decorated) Christmas tree standing alone in the corner. Throw in a bon-bon or two, and you're generally in for a cracker of a good time (see what I did there?).
But for the IMV Singapore Christmas party — the publishing house that owns Buro 24/7 Singapore, Robb Report Singapore, and our newest addition to the family, Esquire Singapore — we wanted something fun, fresh and fabulous (with a nod to the festive), but without the kitschy reindeer sweaters. Naturally, it was all about the location. And, after carefully surveying Singapore's plethora of event venues, we found the perfect partner in Bar Rouge.
Towering 72 floors above Singapore in the Swissôtel The Stamford, the newly opened Bar Rouge hails from Shanghai (it's known as the club of choice for China's glitterati) and stuns with magnificent floor-to-ceiling views of the Marina Bay area. (Seriously, it's shut-the-front-door kind of amaze).
Click the play button in the video below for an inside look into our party.
For our Christmas soirée, we swapped out the turkey for lobster hors d'œuvres, replaced the eggnog for three special cocktails created just for IMV Singapore (one cocktail for each of our publications), and ditched the Christmas crackers for a special lucky draw. What were the prizes? GHD Platinum Styler gift set; a rare 30-year-old single cask Caol Ila Scotch Whisky from B28 Whisky Fund; and for those wanting to get away from it all, a return ticket for two to Vienna from Thai Airways.
So here's the thing: Bar Rouge has a capacity of 280 but over 330 people rocked up to party with us (awww... we love you too guys). It was packed, it was also pumping, and it was the perfect way to celebrate a stellar 2017. To show our love, guests didn't leave empty-handed. Everyone received Double Tap — Buro's brand new card game created with Smol Tok to spark meaningful conversations — and, as a special thank you to our family of collaborators, contributors and #FriendsofBuro, we also handed out the #UltimateHolidayBox filled to the brim with special gifts. Think: Venchi chocolates, Remy Champagne Cognac, Pineider leather stationery sets, Kusmi tea, and spa treats from Banyan Tree, just to name a few.
And just like that, we've wrapped up our last event for 2017.
So have a blessed Christmas, season's greetings, and happy Hanukkah — however you're celebrating these holidays, remember to just kick back and chillax. Heck, you've earned it.
Bar Rouge is located on levels 71 and 72 of Swissôtel The Stamford, 2 Stamford Road (reservations: +65 9177 7307).