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Uniqlo brings you a summer wardrobe with French swimwear label Princesse tam.tam

Blue waters calling

Uniqlo brings you a summer wardrobe with French swimwear label Princesse tam.tam
Pieces to pack for a tropical getaway

Who is Princesse Tam-Tam? 

Originally a character from the 1935 namesake movie — portrayed by French singer Josephine Baker — Princesse Tam-Tam is the alter ego of Baker's film persona; a young Tunisian lady who adopts the pseudonym after ending up in Paris rubbing shoulders with society's elite. Uninhibited and expressive, French label Princesse tam.tam channels this very spirit, bringing its signature arresting prints and lucid hues to a swimwear collaboration with Uniqlo. 

Those bound for the beach will find the sweeping collection all they need seaside, with selections of one and two-piece swimsuits complemented by shorts, dresses and pareos — a long cloth cut to double up as a full or half body cover-up at the wearer's discretion. 

Before you jet off...

The Uniqlo x Princesse tam.tam collection is now available online at Uniqlo. Purchase in store from 24 April. 

Andrea Sim

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