Cara Delevingne has one, and so does Lily Collins. The McQ by Alexander McQueen swallow motif sweatshirt has come to embody the diffusion line's laidback vibes and badass attitude. In a fresh take on the renowned logo for the upcoming year, the swallow manifests in two new forms: A pointy, streamlined body with skull-like eyes, and spelled out in gothic typeface.
Belgian artist Tom Tosseyn is behind the Swallow's newly acquired sinister appearance. The swallow takes flight on the collection's jumpers, T-shirts and sweatpants as a singular motif — rather than the flock of swallows McQ has grown to be known for. For those who prefer a punchy word over the gothic graphic, you'll be delighted to know that the line will also include T-shirts and sweatshirts that read 'Swallow' in bold capitals.
To new beginnings, the Swallow's rebirth will make its online and brick-and-mortar entrance in January 2016.
Shop the McQ by Alexander McQueen Swallow collection online here and in McQ boutiques in London.