If you thought nothing could top Alexander Wang's collaboration with Swedish fast fashion retailer H&M, think again. This morning, Balmain creative director Olivier Rousteing took to the red carpet at the BBMAs 2015 with Kendall Jenner and Jourdan Dunn on his arm all decked out in Balmain for H&M. That's right, the Parisian luxury brand is teaming up with H&M for their next designer collaboration. "The collaboration felt extremely natural to me: H&M is a brand that everybody connects to. It calls for unity, and I am all for it," Rousteing said in a statement.
Here's what we know: It's bound to be full of signature Balmain references (the rock and roll vibe, OTT embellishments), the official hashtag is #HMBALMAINATION and it's going to drop in stores on 5 November 2015. So mark your calendars, because we already have!