The daring maximalist who turned the house on its head with his bold eccentricity is affording customers a slice of his uninhibited creativity. By way of an extensive Do It Yourself programme available at their Italian flagship on Via Monte Napoleone, Gucci — and Alessandro Michele — fans can now try their hand at personalising a whole host of products. Launching recently with customisable Dionysus handbags, these are the latest additions to the agenda: Men's tailoring, knitwear, unisex jackets and footwear for both men and women.
First up? Let's talk eveningwear. Gents are afforded ownership of their blazers, tuxedo jackets and coats with the freedom to pick out fabrics, buttons and linings of their choice — with even a range of shirts and knitwear that's also monogrammable. Stake claim on the season's most covetable outerwear by personalising the Gucci shearling denim jacket with an arsenal of animal motif patches of your choosing, and, picking out your own unique lining. Much prefer a sportier cover-up? Get creative with the bomber jackets instead.
And with the range of customisable casual, evening and outerwear, Michele truly has you covered — it's on to the shoes from here. The house's sneakers and mules are canvas to your touch. Mark them with initials or even a tiger's head patch that's available for mules, depending on the combination of colour, material and horsebit finishing that's picked out. Lace-ups, monk straps and loafers are monogrammable, and initials are to be discretely stamped on the insole of the shoes. Classic.
Gucci's Do It Yourself programme is available at the flagship boutique in Italy, located at Via Monte Napoleone, 5/7, 20121, Milan.
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