In a world where time-honoured skills are a dying trait, Brother Vellies’ African-inspired shoes is preserving the craft of shoemaking
WHO: Footwear brand, Brother Vellies was founded by Toronto native Aurora James. The New York-based designer is one of the 2015 CFDA/Vogue Fashion Fund finalists.
WHAT: The name vellies derives from the colloquial term for South African desert boots, veldskoens (pronounced “fell-skoon”). The veldskoens boots was first shoe Brother Vellie produced. While it remains the brand's trademark footwear, we are big fans of their African-inspired lace-up sandals embellished with tassels and horsehair fringing.
WHERE:Every pair is hand-made in South Africa, Kenya and Namibia. HOW:By exposing traditional African footwear to the world, Brother Vellies was born with the aim to preserve artisanal African skills and provide continuous job opportunities for the local people.