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Go eclectic East African with the Asos x ChiChia collaboration

Tribal textiles

Go eclectic East African with the Asos x ChiChia collaboration
Asos teams up with London-based designer Chia Chia for a conscious collection that journeys to East Africa

The fair-trade sustainable arm of the high street giant, Asos Africa has partnered with designer Christine Mhando for breezy styles in East African-inspired prints that evoke swirling colours and intricate motifs.

Better known as Chia Chia since launching her own label Chichia, Tanzanian-born Mhando has an adept hand at translating the rich tribal patterns of African traditions into gorgeous, contemporary wear. Featuring six different prints across 18 styles including wrap dresses, skirts and jumpsuits, the Asos x ChiChia collection is your go-to for sleek silhouettes that pop with abstract impressions.

The Asos Africa x ChiChia collaboration will launch for SS16 in April.

Angelyn Kwek

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