The house of Dior has already adopted Jennifer Lawrence as one of its key muses, along with Natalie Portman, Charlize Theron and most recently Rihanna, but she cements her status as Dior It Girl with her latest incarnation as a face for their Dior Addict lipsticks. 

Lawrence is wearing the shade Be Dior in the ad campaign — a brilliant fuchsia that's just the right blend of pretty and edgy. Conceived by photographer Craig McDean and Dior's makeup maestro Peter Philips, Lawrence looks young, fresh and modern in the striking visuals for Dior Addict, complete with a tousled lob and a baby pink Dior gown.

Dior Addict Lippies

These ultra-shiny lipsticks come with a hydra-gel core so lips feel plump, smooth and moisturised sans any stickiness. Pick from 35 colours divided into the glow, flash and glitter collections. Glow consists of day-appropriate shades, flash comprises bold pops of colour, while glitter shades contain maximum pearlescent pigments for an ultra-shiny finish. Or if you're feeling matchy-matchy, pick one of the four limited-edition Dior Vernis (above) that can be paired with coordinating lipstick shades.

From $40-$48. At Dior counters from September