Natasha Chiam is one busy woman. Besides running her Ice Cream & Cookie company, one of the most recognisable ice-cream sandwich distributors in Singapore, she recently started a new ice-cream subscription service called The Pint SocietySays Chiam, "I'm very much out and about. My schedule is quite unpredictable as I have to accommodate the needs of our business and our customers. For instance, I might meet customers at their cafes or restaurants, go to our pop up events, or check on things at the factory." But despite her busy schedule, Chiam always has time for a dedicated skincare routine. In the month of January she embarked on a #JourneyToRadiance with Clé de Peau Beauté to try and regain the perfect skin she had as an 18-year old.

Clé de Peau Beauté #JourneyToRadiance: Natasha Chiam

The self-confessed skincare junkie was also a former beauty journalist, which might account for her love for all things beauty. "I'm a real beauty geek so I love trying all kinds of skincare. I'm not afraid of a multi-step routine — in fact, it relaxes me after a long day, almost like a home spa. As a minimum, I'll use a serum, an eye cream, different moisturisers for day and night and sunscreen." Although she has a near perfect complexion, Chiam says, "Recently I've noticed more redness and the beginnings of pigmentation on my cheeks, as well as more visible pores. I think it's from spending more time outdoors and in the car when I'm on the go. At first I tackled it by wearing more concealer and foundation but I found that made the pores worse so now I'm trying to be more diligent with skincare."

Chiam was given a sneak preview of the new Clé de Peau Beauté basic skincare range and tried it out for a month. The products she picked were the Hydro-Clarifying Lotion, the Protective Fortifying Emulsion for day and the Intensive Fortifying Cream for night. "I was also pleased to find out all the products travelled very well — there wasn't a single leak when I took them overseas. The moisturisers suited my skin very well. In particular the night cream was nourishing enough to handle air-conditioning and travelling to a cooler country without feeling heavy."

Clé de Peau Beauté #JourneyToRadiance: Natasha Chiam

Being used to a more involved routine, Chiam found the routine easy to follow. Her favourite product? The Hydro-Clarifying Lotion. "My skin type is normal, so I don't often use clarifying products but I liked the Hydro-Clarifying lotion very much. It seemed to help the appearance of my pores and it felt refreshing."

After a month of using the range, Chiam finds that the appearance of pores, particularly around her nose area has, improved while her skin feels firm and smooth.

When choosing skincare I look for... great textures that absorb easily, and have anti-ageing benefits.

I feel most confident when... I'm happy with the state of things. Success breeds confidence...and vice versa!

The craziest thing I did for beauty was... try extremely elaborate nail art in Seoul about five years ago. The manicurist put so many ornaments on my nails I had trouble picking up small things like coins or pens! 

To me radiance is about... feeling good in your own skin. Radiance is about that gorgeous glow! I've always been into highlights and luminosity as it looks fresh and youthful — I was never a matte foundation person. By being diligent with good skincare, I've found my skintone and texture improves so it's easier to get a glowy, dewy look without relying on much makeup. 

Clé de Peau Beauté #JourneyToRadiance: Natasha Chiam

My skin wish is... to have the skin I had when I was 18 forever.

One thing that always works when I want to look radiant is... mixing a bit of liquid highlighter into my foundation.

One skin secret I'm embarrassed to admit is... I can watch beauty videos on YouTube all night!

The skin secret I always share with other people is... drink as much water as you can.

If I could go back in time, I would... tan less. As a teenager I used to love going to the beach to suntan, which is just so bad for your skin.

Photography: Vanessa Caitlin
Beauty Direction: Renée Batchelor 
Makeup & Hair: Emma Haddock/Indigo Artisans
Lighting: Elinchrom, available at Cathay Photo